Your team is assigned to a new client who has a new hand lotion for men, one that is designed to…

Your team is assigned to a new client who has a new hand lotion for men, one that is designed to help men whose hands take a beating in their jobs. One of your colleagues, a photographer, believes the only way to visualize the product and its use in an ad is through photography. Another colleague, an artist, argues that there are times when art is a much better way to illustrate a product than photography and that this production is a good example. Analyze the differences between using an illustration and using a photograph. What are their roles, and how do they create different types of effects? Are there certain product categories where you would want to use an illustration instead of a photograph and vice versa? Which would work best for this new product? Develop a quick presentation for your class that explains which approach you would use for this assignment.

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